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Curating Career Life Stories: How Did I Get Here? Episode 141 – An interview with Karl Peters

Join me for the career reflections of Karl Peters, creative director & designer of Bluebird Branding. In the fifth grade his design for the cover of the class directory is the top pick! As a result, he knows that this is exactly what he’d like to continue doing but he didn’t know what it was called — until he’s introduced to commercial art and graphic design classes in high school and college.

He sees himself as creative versus artistic and as a problem solver. Someone who helps solve strategic client problems with words, visuals and video/sound. Self-described as a brand loyalist, he’s only worked for four companies in his career and each one prepared him for the next and ultimately where he is now – partner at a branding firm.

What’s served Karl best: “I don’t cry over spilt milk. I move on and don’t get too frustrated; I move on in a positive way.”

Words of wisdom, he’s got two sets:

  1. “I never tell my kids ‘Good luck’ if they’ve got a test or game. I believe in hard work not luck. My encouragement to them is usually something like ‘work hard and have a great game!’.”
  2. Quote from Arthur Ash: “Start where you are. Use what you have. Do what you can.” Then he adds: “There’s no crying over spilt milk. This isn’t ideal but we’ll get out of it.”

Find Karl at: Bluebird Branding

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